Bollywood superstar Amitabh Bachchan-led extravaganza of Indian cinema, 'Unforgettable', will provide solar lanterns to 100 villages across the world by February 2009.
’Thirty Three per cent of the universe is without electricity and a large part of this is in India,’ Amitabh Bachchan told newspersons on the eve of the UK leg of the show to be held at the O2 Arena in London on Sunday.
’We have taken up the cause of providing electricity in 100 villages (across the world by Feb 2009) and through this tour, hopefully, we will be able to contribute towards providing solar lantern to at least one village in India. As the tour moves we would like to increase the number of villages that we can lend our support to,’ he said.
’In an attempt to fight the global challenge of Climate Change, the Unforgettable Stars and the producers of have pledged their unflinching support to this worthy cause,’ Bachchan added.
On being asked as to what prompted him to take up the issue of climate change, he said it was at the IIFA event in Yorkshire two years ago that they joined hands with Global Cool.
’USA and other developed countries might have caused the global emission but all of us are victims and hence it's time we take preventive measures. When it is a global challenge at hand, the Indian Film Fraternity sure does sit up and take notice,’ Bachchan said.
In association with The Energy Resources Institute of India (TERI) led by Nobel Laureate R K Pachauri and the Green Globe Foundation, 'Unforgettable' has committed to promote the 'Light a Billion Lives' campaign which envisions to provide clean lighting to people across the world who don't have access to electricity and modern lighting, the organisers of the tour said.
’The show strives to use its global platform and the phenomenal reach of the 'Unforgettable' stars to campaign for this noble cause. Through the campaign the stars welcome contributions from millions of Indian Cinema fans from across the world, whereby people can contribute to the cause by purchasing single solar lanterns or adopting a village.’
The 'Lighting a Billion Lives' campaign will reach out to nine states in India, Myanmar, Pakistan, Maldives and the African Continent focusing on Ethiopia, Tanzania, Ghana and Malawi, the organisers added.
Amitabh Bachchan along with wife Jaya, son Abhishek, daughter-in-law Aishwarya Rai, co-stars Preity Zinta and Riteish Deshmukh arrived in London from New York after their successful and "fantastic" shows in Toranto, Trinidad, Los Angeles, San Francisco, Houston, New Jersey, Chicago and New York.
’We had a wonderful trip so far and we are on the last leg of the tour here where we hope to give a little bit extra - running the extra mile,’ Bachchan said at a press conference held at Tata's Crown Plaza hotel where music director duo Vishal-Shekhar were also present with other team members.
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